Don'tcha just LOVE Halloween? We do at WOW! We have costume contests, potluck lunches and we even invite our employees' children to trick-or-treat at the end of our business day. It's always a good time and the little ones get a lot of attention while they provide us with a lot of laughs. There's nothing cuter than a tiny Dinosaur, mini Dracula, or petite Wicked Witch trying their hardest to be scary! Below you will find photos of the celebration in one of our regions. We invite you to take a few minutes and sit back to enjoy the spirit of the holiday... ... » Read more
Bigger IS Better – When It’s Done The WOW! Way
Expansion has been a big focus for WOW! recently, as it has been for years from the very people we encounter in our daily walks of life. I cannot count the many times I’ve been asked in my own city “WOW!……..what’s that mean?” In a lot of cases this is just a question from seeing the letters on a shirt or coat, but then it turns into something much, much more. As I go into who we are, what products we offer, and the amazing customer experience we provide I’m left with a “when are you coming to our neck ... » Read more
Delivering an Experience that Lives Up to Our Name
If you’ve read more than one or two of the Tuesday articles in this space, you’re already aware this is where I get to write about, brag about and celebrate the culture that drives our company. I’ve talked about our core values; I’ve shared our passion for serving with heart – meaning our focus on Servanthood with internal and external customers; I’ve tried to help outsiders understand what it is like to be part of a management team who truly believe our business success depends on the motivation, satisfaction and appreciation of front line employees – those who interact directly with our ... » Read more
It’s NOT an Act! Technicians in WOW! Ads
Last week I wrote about the dogs that we used in our WOW! “Dogologue” commercials. This week I want to share another fun fact about these commercials: the technicians shown in the commercials are real WOW! employees. Our technicians serve our customers 24 x 7, ensuring that their services are working and that the customer's experience is one that lives up to our name. So why should we have actors portraying them, when this is what they live and do? And by the way, they do it with a commitment to creating WOW! Moments every day. So let me introduce you to ... » Read more
WOW! – A Dog’s-Eye View
If you have not seen WOW!’s commercials, we hope you will take a look at them on the Media page of the blog, or maybe this article will inspire you to check them out. These commercials are what we call our “Dogologue” campaign—our made up word merging dog with monologue. Our goal was to figure out a way to share back what we often hear from our customers—that the WOW! Experience is different. So we thought we would tell it to you as if it were through the eyes of a dog. We put together some background footage from the ... » Read more
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